Answering ALL Types of Marketing Queries : Page - 13

Introduction to the Portfolio TaskStudents will be issued with a set of four discrete tasks and students must hand in a portfolio of all four tasks together.� More than four tasks will be issued (probably six) but you will still be required to submit exactly four tasks, including the first task which is compulsory. Word count and �sizeïÂ&iq...

BackgroundZoulika Lamamra is head buyer for cereals and cereal related products at Morrisco Markets, one of Britain’s top supermarket chains. Morrisco has 14% share of the UK grocery market with a mixture of in town and out of town stores fairly evenly spread across the country. Like most retail grocery buyers, Zoulika Lamamra is tough on her suppliers. She has to be, as competition among the big multiples is Fierce and the ability to pr...

Course Code   :  MKT3401

Course Title   :  Marketing Strategy

Ref style  :  Open

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Background and Market OpportunityRohit and Sneha handle marketing for a newly launched Neobank called SmartBank. SmartBank  (SB) uses technology to give a user an enhanced banking experience that is completely digital  ie, that doesn’t have any physical branches. It has all the functionality of a bank - Savings  Accounts, Fund Transfer, Cards, Financial Services, etc. but has the app experience of a  consumer tech com...

Executive summaryAssignment taskYou are a senior marketing consultant working for Ashanti Marketing Solutions (AMS) Limited. A company that wants to enter a suitable country with a new product or service has just commissioned you. The problem is that; they do not know the kind of product or service to offer within the country you will be recommending. Your task is to produce a report on their behalf answering the following questions: 1. Reco...

Course Code   :  N1069

Course Title   :  marketing research

Ref style  :  Footnotes and bibliography

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Questions:Assessment ModeCreate a 6 minute (maximum) recorded mixed media presentation to be uploaded/submitted to Canvas.See the Canvas site for requirements of the format for your presentation and technical guidance. Problem to address:Consider the problem outlined below that is presented by Sussex Boutique (fictional company) concerning their business; prepare a marketing research plan and proposal for a piece of mixed methods research, ...

Examine the nature of marketing research. Analyse the design and implementation issues of marketing research. Examine the main aspects of data analysis. Demonstrate an ability to reflect on the performance and contribution to the project of themselves and others. Task 1 (70%) You are required to write a 2,500 word report in response to the research brief provided. You must decide the best format and structure for your report to meet the r...

Course Code   :  MKTG715

Course Title   :  social media marketing

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ObjectiveObjective: In this assignment, you’ll take a look at a popular brand’s social media platforms. From there, you’ll assess how effective you think their messaging is: what works? What doesn’t work? What could the brand do differently? What platform do you prefer for the brand and why? The goal is to think critically about how a business uses social media to connect with customers (potential customers) and dis...

Course Code   :  BUS203

Course Title   :  business law and ethics

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Task Product/Brand = Jewelry/Pandora – All questions below are based on the Pandora Jewelry Q1. Based on the product/brand you have chosen for your IMC Project, select an article that covers one or more of the price-based concepts presented in Ch. 14, from among the RORs to which you have subscribed. Please remember that the MAS must include the following:(a) the title, date, author, and name of the publication from which the article w...

Contentment Among Customers at All-Time HighJ.D. POWER, a market-research company, has released the 2016 results of its annual hotel satisfaction survey for the United States, Canada and Mexico. At first blush, it seems a ringing endorsement of the hotel industry. Contentment among customers is at an all-time high, and has risen for four years in a row. But the report also contains some bad news. It is going to become increasingly difficult to...

Course Code   :  BMA5100

Course Title   :  the marketing business

Ref style  :  Harvard

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The BasicsPlease note that the pitch proposal is in the form of a mini marketing report, rather than an essay. Given that the 3 minute in-class pitch presentations are a distillation of the 1K word pitch proposal, it would make sense to prepare the content for the pitch proposal first, then base the presentation content upon this. To maximise on your word count you can use images, charts/table and infographics within the main body, and make goo...

Course Code   :  MN5515

Course Title   :  entrepreneurship and business development

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Rationale for Launching the Business and Its Vision and MissionYou are an inventor who has come up with a new idea for a technology based product or service. You are keen to take this idea forward into a startup business. For this product or service, write a business plan to set up the business in the future. The product or service must be innovative (a new product or an improvement to an existing product) and you are expected to develop this ...

Course Code   :  N2N571

Course Title   :  Marketing Management

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Assignment FormatIntroductionThis is the assignment which you will need to complete this term for the Marketing Management module. This assignment counts for 85% of your overall assessment for this module. This will involve you working individually. This assignment takes the form of a written exercise. As such, it calls upon you to apply the marketing knowledge and skills you have developed to date to do a detailed Strategic Marketing Plan fo...

Data collection instrumentWeek 4: Draft 2 Target population and sampling This section of the project is an evaluation of research instruments, sampling designs, and data collection methods, as well as an assessment and justification of a target population and calculation of sample size. You will also evaluate various research instruments, such as surveys. Detailed information about these topics can be found in Chapters 5–8 of your tex...

Marketing ActivitiesThe exercise will require the student to undertake the role of a marketing professional and they will compile a marketing plan, for the purpose of marketing activity based on a hotel of their choice. Based on this plan, the student will deliver their research findings and recommendations within a formal (individual) 5 minute PowerPoint presentation. The presentation will be delivered to lecturers via an online platform, wi...

This TMA is intended to assess the following: Your knowledge and understanding of the key concepts covered in (weeks1-10) Your ability to apply the course ideas to real business examples Your ability to use academic business and management language appropriately and effectively to communicate your ideas Your ability to work and communicate with a team This is a group TMA assignment. Each team should consist of 3-4 students...