Answering ALL Types of Marketing Queries : Page - 60

Course Code   :  COM308

Course Title   :  analysis of issues and trends in the communication industry

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About HypeHype* is a student-run university newspaper, a weekly publication targeting undergraduates,graduate students and recent graduates of Hyperion University in Singapore. The readers’ age ranged from 18 to 30. The paper covers sports, the arts, local news and national news and student life. It also features opinion pieces and comics drawn by students. Every month, the paper publishes a special edition that includes exclusive intervie...

Course Code   :  MKT6002

Course Title   :  marketing strategy and planning

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Task RequirementsThe task requirements below, list the basic areas that should be covered for each topic area. The whole task is to create a situation analysis for the Gymshark brand. The situation analysis should contain the following key areas: 1. External analysis 2. Competitor analysis 3. Customer analysis 4. Internal analysis 5. SWOT analysis The comments under each heading are not intended as an exhaustive list, but are just meant ...

PESTEL Analysis of Recommended CountryYou are a senior marketing consultant working for Ashanti Marketing Solutions (AMS) Limited. A company that wants to enter a suitable country with a new product or service has just commissioned you. The problem is that; they do not know the kind of product or service to offer within the country you will be recommending. Your task is to produce a report on their behalf answering the following questions: 1.Rec...

Course Code   :  MKT 500

Course Title   :  Marketing Management

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Using Feedback to Improve Marketing PlanAssignment 3: Part C: Your Marketing Plan Due Week 9 and worth 280 points For this assignment, you will conclude your marketing plan by developing your hypothetical company’s pricing and distribution strategies, and integrated marketing communications plan. Note: You should create and / or make all necessary assumptions needed for the completion of this assignment. Instructions Create the third part ...

Course Code   :  MKTG3481

Course Title   :  marketing research

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Researching APA StyleThe goal of this assignment is to help you research and practise the APA (American Psychology Association) style of writing, citing, formatting and referencing. It is a style of writing of research papers in the social sciences. The grading is based on how well you can master APA style in writing a research proposal, not on the content of the proposal itself. However, your Open Learning Faculty Member must approve this pro...

Macro-environmental AnalysisYou are a senior marketing consultant working for Ashanti Marketing Solutions (AMS) Limited. A company that wants to enter a suitable country with a new product or service has just commissioned you. The problem is that; they do not know the kind of product or service to offer within the country you will be recommending. Your task is to produce a report on their behalf answering the following questions: 1.Recommend a p...

Assessment InstructionThe assessment for this module comprises a 2500 word written essay, plus a 500 word critical reflection, submitted together in one document (Component A). In both cases, the word-count stated should not be exceeded. The 2500 word written essay will assess your ability to critically evaluate and analyse a topical communications issue/campaign and to identify and integrate an appropriate selection of significant communicat...

Purpose of the AssignmentComparative Shopping Assignment The purpose of this assignment is to give the student an opportunity to get out and examine retailing strategy from an objective, professional, and non-consumer point of view. It is critical that you approach this from a strategic viewpoint and integrate as much of the course material as possible. Instructions: Students should choose two stores selling the same classifications of merchan...

Course Code   :  MKT860

Course Title   :  international marketing

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Business Environment Audit and PESTLE AnalysisYou will be allocated a country and required to conduct a business environment audit relevant to international expansion to that country. You should conduct a PESTLE analysis for your allocated country, describe and evaluate those aspects of the environment (political, legal, economic, socio-cultural and technological) in the potential global market that are relevant to and, have implications for, ...

Learning OutcomesAs part of the formal assessment for the programme you are required to submit an Enterprise and Entrepreneurship assessment. Please refer to your Student Handbook for full details of the programme assessment scheme and general information on preparing and submitting assignments. After completing the module, you should be able to: 1. Interpret the role of entrepreneurship in the evolution of various types of business enterp...

Purpose of the Assignment1.To understand the negotiation process and ethics associated with conflict management. 2.This assignment will help students understand the negotiation process based on their negotiation style Objectives 1.To help students identify the many aspects of the negotiation process including how their personality type and negotiation style affect their decision-making process, in addition to their personal and professional...

Course Code   :  MKT301

Course Title   :  marketing

Ref style  :  Open

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Background of the Saudi Arabian Aviation Industry “SaudiGulf Airlines will be the new national carrier, raising the Saudi Arabian flag high up on the global aviation stage. The airline will inspire businesses and businessmen alike in the kingdom to develop similar initiatives to better serve the citizens and residents of the nation, with the support of the government of the Kingdom of Saudi Arabia.”1 “Saudi Arabia is not a sou...

Task: Appreciate e-sales quality: students should be able to outline the skills required to manage e-sales quality issues. Develop interactive marketing communications. Develop business-to-consumer e-marketing and business-to-business e-marketing: relating to outcomes 1 and 3, students should be able to recognize that B2C and B2B marketing create new opportunities and challenges to today’s business, and may open up previously inaccessibl...

Course Code   :  MKT202

Course Title   :  marketing research essentials

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The Evolution of SK Jewellery GroupSK Jewellery Group is one of Singapore's best-known jewellers with a retail network of about 60 stores in the country, Malaysia, Thailand and China.It was founded in 1991 and listed on the Catalist board of the Singapore Exchange in 2015. It has certainly come a long way since setting up its first 700 sq ft goldsmith store, under the brand name Soo Kee Jewellery, in Bedok Central. SK Jewellery Group's retail b...

Responsibilities for each sessionThis Research Practice module is unlike the other modules you have encountered thus far. Your lecturer will be the facilitator and supervisor guiding you through the research process. The format that this will take will be discussed with you in class. Your lecturer will be facilitating the overview and discussion of the research process, but it will be up to you to contextualise this within your own research topi...